***Published in the February 2012 edition of Voices of Central Pennsylvania***
Elaine Meder-Wilgus, owner of the locally popular Webster’s Bookstore Café, thinks that books should be a part of everyone’s daily life. And, since 1999, Meder-Wilgus has been able to share this passion with the State College community through her own business.
Elaine Meder-Wilgus, owner of the locally popular Webster’s Bookstore Café, thinks that books should be a part of everyone’s daily life. And, since 1999, Meder-Wilgus has been able to share this passion with the State College community through her own business.
However, the turbulence of the American economic recession swept
Webster’s up in its path and forced the South Allen Street location to close
when its lease ran out after Meder-Wilgus fell several months behind on the
rent. Webster’s moved to a temporary location on 121 S. Fraser St. and operated
out of there until the six-month lease was up.
Since the initial closure of the main location on South
Allen Street, State College residents and friends of Webster’s have responded
with great support. “When we first got the news that we were losing our lease,
my family and I thought that was pretty much it and we were out of business,”
Meder-Wilgus said. “And then, a groundswell of thousands and thousands of
people came forward and said, ‘No. We won’t let this happen.’”
These supporters did all that they could to lend a helping
hand to Webster’s, according to Webster’s Internet sales manager Molly Haight.
“People donated their time to unpack boxes and sort books for us,” said Haight.
“We had people come in every day being like, ‘So what can I do?’ Just because
they love Webster’s.” “[The help] came in the form of pure energy, kind words
and monetary support to help get us through this last year and a half,” said
Meder-Wilgus.
And so, thanks to the passionate masses of its supporters,
Webster’s is now set to re-open in late February once everything is organized
inside. Webster’s will be moving from its former location on South Allen Street
to 133 E. Beaver St., once the home of Creative Oasis art studio.
The new space
is twice as large the previous location, which Meder-Wilgus says will allow
Webster’s to store more books. The large space will also allow Webster’s to
consolidate their business into one building instead of multiple locations for
a bookstore and café, a book warehouse and another café.
“It’s such a fantastic space for a bookstore because it’s
slightly underground and it’s not as expensive as the old store, which means we
can afford to house more books,” said Meder-Wilgus. “We’ve been able to go
through some of the old stock and discover some forgotten gems. We’ve had boxes
of books that have been sitting around unopened for nine or ten years because
we didn’t have the space to put them out or the time to deal with them.”
Along with the bigger bookstore, the new Webster’s will
feature a larger kitchen, a stage for live performances and two gallery walls
for art exhibits. One gallery will be named after the late David E. Newman, the
founder of Creative Oasis.
“[Newman’s vision] for Creative Oasis was to give people who
may not be connected professionally or academically to art space to create,”
said Meder-Wilgus. “So we’re giving space to exhibit what people create to
honor his memory.”
Having an art gallery featuring local artists in a coffee
shop will also provide a unique artistic experience for customers, according to
Haight. “Actual art galleries are at a disadvantage because people simply walk
through, look at everything and then leave,” said Haight. “At Webster’s, you
can sit, have a coffee and enjoy the gallery.”
The East Beaver Street space will also be more accessible
than before, according to Meder-Wilgus and Haight.
“The new location is a beautiful rectangular shape with two
exits and lends itself to better flow because that other space was sort of a
bowling alley,” Meder-Wilgus said. “We had to have different sections for the
café, the records and the bookstore and even though we managed to blend them
together, there was a natural separation by the length and dimensions of the
old space. In the new space, we can really allow for people to walk around and
not feel like they’re standing in a hallway.”
“Before, there was a sense that people were trying to look
at books and other people were trying to get past to get to other things all
the time,” said Haight. “The new location will be more browsable.”
In addition, Webster’s has a new advisory board of
professional financiers who will volunteer their time to keep the business’
accounting in control and prevent another situation like the one in 2010.
“The income side of Webster’s was always successful, but it
was the overhead that had really become too much,” said Meder-Wilgus. “And when
the recession hit, our expenses just kept going up. So this advisory board has
been really fantastic in getting all the plans in order. I’m incredibly blessed
that these people have stepped forward to be on this advisory board to assure
the health and wealth of Webster’s and the community that resides within it.”
With Webster’s financial house in order, Meder-Wilgus and
her staff are now focused on getting the new location stocked, coded and ready
for the grand opening in late February. The reopening, according to
Meder-Wilgus, will be marked with a festival of diverse events that will
celebrate the culture and energy of the local community.
“It’s going to be
tremendous,” said Meder-Wilgus. “We have belly dancers lined up, we’re going to
have readings, a political singer-songwriter coming in to do a performance and
an open mic night.”
Along with the opening festivities, Meder-Wilgus is also
excited for all to see the new bookstore. “People are going to lose their minds
when they come in and see the sheer volume of books,” she said. “I can’t wait.
They’re going to squeal. It’s going to be great.”
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